Holly Turner Media

Explain the significance of economic factors to media institutions and their products. Refer to the Radio One Breakfast Show in your answer. The vast majority of UK radio stations are commercially owned, giving the BBC a unique advantage over its competitors as it is publicly funded by the license fee (£159 from each UK household annually to fund all areas of the BBC). While commercially owned stations rely on listener figures for revenue, as advertisers will only pay for promotion on more relevant stations, the BBC is able to experiment with different formats on its shows, as well as promoting new music which may not be as popular with audiences, as their funding is guaranteed no matter how much their audience continues to listen. This security is useful in periods of change - such as 2017, in which the Radio One Breakfast Show recorded its lowest ever listener numbers - as it gives the station the opportunity to alter its output in order to maintain or bring back lost listeners (e.g....

Explain why popular music radio programmes struggle to gain recognition as Public Service Broadcasting. Refer to the BBC Radio 1 Breakfast Show in your answer. In your answer you must also explain how political, cultural and economic contexts influence the status of popular music radio programming. Perhaps the biggest challenge facing the breakfast show is how to hold onto young, digitally native listeners who are increasingly moving online, preferring their own playlists to radio output. Listening to radio is no longer part of youth culture Radio 1's target audience is listening to less radio Increasingly digital audiences prefer user-generated content and more control (own playlists) The further you get from Radio 1's target demographic, the more likely audiences are to listen to live radio 16-24 year olds spend 29% of their listening time listening to live radio, compared to 71% of 35-44 year olds' listening time and 88% for people aged 65+ The number of 16-24 year olds ...

 

The Guardian Owned by the Scott Trust Current editor is Katharine Viner Average daily circulation in January 2021 was 108,687 3.5 million daily online readers Daily Mail Owned by DMG Media Current editor is Ted Verity Average daily circulation in January 2021 was 960,019 Mail Online has 4.1 million daily readers The Sun Owned by the News Group Newspapers division of News UK Current editor is Victoria Newton Average daily circulation in January 2020 was 1,250,634 3.7 million daily online readers The Guardian (27/01/22) Front page of the online edition uses a red and white palette while the front page of the print edition is white, black and blue Online edition features more urgent stories which are unfolding live - allows them to update events in real time while print editions have to be finalised a day earlier Live stories are represented by red backgrounds - draws your eye to the events that are unfolding right now while complete stories and opinion pieces are more subtle Headlines in...

  This article uses the dog whistle phrase "frail pensioner", which has connotations of weakness and innocence, before contrasting it with the actual content of the story, almost luring readers into a false sense of security so their emotional response to the story itself will be stronger. Words like "cheat" and "imprisoned" subvert the expectations and emotional response created by the stereotypical connotations of "frail pensioner", as audiences will most likely expect the article to be about something negative which has happened to her, rather than her being the criminal. The representations of the pensioner herself are contrasting, with the word "frail" suggesting weakness in the same sentence as the description of the crime she has committed on more than one occasion, while her partner, his sisters and her ex-boyfriend are portrayed as victims who she wanted to "cheat out of £420,000". The long headline and stand first re...

1. How is media language used to convey meaning? How is the use of media codes shaped by the conventions of the genre? Use of the word "frail" fits in with stereotypical connotations of the word "pensioner" but contrasts with actual content of story Words like "cheat" and "imprisoned" contrast with the initial emotional response created by the word "frail", almost luring readers into a false sense of security to shock them more with the story itself Description of the woman creates an expectation in readers that the article will be about something negative which has happened to her, rather than her being the criminal 2. What representations (of ideas or social groups) have been constructed? Conflicting representations of pensioner as "frail" while describing the crime she has committed on more than one occasion Represents her partner, his sisters and her ex-boyfriend as victims who she wanted to "cheat out of £420,000...

  Context Links to Stuart Hall's theory of "the other" The idea that media representations define a "norm" which they encourage the audience to identify with and portray those outside this norm as other, lesser and alien "You are one of us, we belong, they don't belong and they are less important" It builds an us vs them ideology and emphasises difference Binary opposition - Claude Levi-Strauss Ruled by a structure of opposing terms (Meghan/Kate, Conservative/Labour, Leave/Remain) Post-colonial theory - Gilroy The political conflict which characterises multicultural societies is linked to our imperial and colonial history Gilroy connects domestic conceptions of race, racism, immigrants and national identity to its imperial reach, affecting both newcomer and native born alike He argues that the near worship of WWII era Britain obscures the reality of modern, multi-cultural Britain e.g. National pride at events like the World Cup and the Euros is l...

The Daily Express vs The Guardian (front pages) The Guardian vs The Daily Mail (websites) The homepage of the Daily Mail website is far more chaotic than the Guardian's homepage, with no clear colour scheme and stories laid out in a way that makes it far more difficult to focus on one article at a time. The Guardian's homepage sticks to a mostly red and grey colour scheme and keeps stories in separate boxes to make them easier to distinguish from each other. The vast majority of stories on the first section of the Guardian's homepage are political, with the exception of one Hollywood story, while almost as much space on the Daily Mail's homepage is dedicated to celebrity stories and gossip as to the political stories which the Guardian makes its priority. This represents the political leanings of each paper, as, while there are more negative stories about the Conservatives such as "partygate", the right-leaning Daily Mail will be less likely to slam them the w...

The Great Hack Alexander Nix, CEO of Cambridge Analytica, stated that he had 5,000 data points on every American voter, which led to Professor David Carroll starting legal action against the company to get his data back Nix defended the company's use of people's personal data as a sales technique, saying that the only people they were trying to persuade were those who were already undecided on which way they leant in the 2016 election Whistleblowers like Christopher Wylie and Brittany Kaiser spoke out against the company and gave evidence to prove the true extent of the company's use of people's data The scandal led to people like Mark Zuckerberg having to testify about how Facebook took advantage of its users' data to promote certain ideologies to them The Princes and the Press Talks about how Harry's relationship with Meghan Markle was revealed by the British press, the subsequent harassment and racism she faced, and Harry's eventual - unexpected - stateme...